NORTHERN TODAY 6 SPRING 2023 News | NORTHERN STATE UNIVERSI TY ORTHERN STATE UNIVERSITY students gained real-world experience and helped a nonprofit organization enhance its marketing efforts, thanks to a local partnership. NSU students collaborated with the Aberdeen Area Community Foundation, presenting their marketing recommendations to the AACF Board. The project was part of a marketing course taught by Dr. Hannah Walters, and a graphic design course taught by Ms. Alexis Doerr. “This is an outstanding project because it fulfills two of our five strategic priorities: integrated experiential learning and building collaborative partnerships that produce value for NSU, Aberdeen and the region,” said Dr. Neal Schnoor, NSU President. “I’m proud of the excellent work by our students and faculty, and I appreciate the Aberdeen Area Community Foundation’s involvement in this public-private partnership.” Walters said this is just one example of the types of field experiences students have access to at Northern, with the guidance of supportive faculty and staff. “Our students have a variety of opportunities for experiential learning throughout their college career, including undergraduate research, artistic creation, service learning, study abroad and internships,” she said. This particular project, she said, helped students build their portfolios, acquire new skills and network with potential employers. “As a result of the project with AACF, students improved their professional communication and interpersonal skills while gaining a better understanding of the expectations and demands of the industry,” Walters said. Doerr said the collaborative project was a unique learning experience for the students. “The AACF served as a real client for the graphic design students, whose mission, story, and goals were the foundation for the designers’ brand refresh proposal,” she said. “As an educator, it was rewarding to see the graphic design students problem-solve and collaborate as a creative unit. Community and department collaborations such as this one enrich N This is an outstanding project because it fulfills two of our five strategic priorities: integrated experiential learning and building collaborative partnerships that produce value for NSU, Aberdeen and the region. “ ” NSU students collaborate with local organization to gain real-world experience
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